Raising the Bar
No no, this is not another goal setting post. Nor does it have anything to do with my being able to do chin-ups, although I’m still working hard at that. I’m in a food mood today, which means we’re going to have a little chat about cereal bars. And granola bars. And maybe even a few protein bars while we’re at it.
I was recently asked by one of my lovely readers about my thoughts on Fiber One bars. It was a bit of a coincidence that her email came when it did, because that day I’d been thinking about how I should do a comparison of bars, just like the post about how to choose a healthy cereal. So, today I’m going to get all nerdy again and give you some tables.
What makes a healthy bar?
It seems that with cereal bars, it’s all about tradeoffs. For example, a bar that boasts high fiber comes with some nasty ingredients (I’m talking to you, high fructose corn syrup!) A low calorie bar might come with a ton of artificial sweeteners. High protein bars can also be high in calories. Add to the tradeoffs that there are tons of bars stacked on the grocery store shelves (granola bars, cereal bars, meal replacement bars, etc), and that’s a lot of confusion!
The following are things I consider when I’m shopping for bars:
Are the ingredients ones I can pronounce? Like me, I’m sure you like to know what ingredients you’re putting into your mouth, and some of the labels on snack products can be a little alarming. I’ve highlighted some of the main offenders in the comparison charts, which we’ll get to in a second. Generally, I buy brands that contain as many natural, wholesome ingredients as possible. Beware of boxes that claim to offer whole grains – if you look on the labels, there may indeed be whole grains, but there could be a lot of refined ones too (which would appear as enriched flour).
Where are the sugars coming from? Look for bars that contain natural sweeteners, rather than artificial and added ones. For example, I’m a big fan of Kashi bars, and although some of the brand’s products are a little higher in sugar, it comes from natural sources like agave nectar. Larabars (which I’d consider more of an energy bar than a snack bar) have one of the highest sugar contents in the comparison (19g!) but it’s very clear in the super-short ingredient list that this is coming from dates and unsweetened cherries.
What are the first couple of ingredients? The label lists the ingredients in order of their proportions, so if sugar is really high up on the list, that’s an indication that there’s a lot of sugar in the bar. Similarly, if a product claims to contain whole grains, but the only mention you see of whole grains is waaay at the bottom of the list, it means there’s not a whole lot of whole grain in there!
How long is it going to keep me satisfied? There are a few indicators that you can pick out on the label for this one. First, fiber content. If the bar contains a reasonable amount of whole grains, fiber content is likely to be higher. Because fiber helps us to stay full for longer, eating fiber-rich foods can prevent overeating. (For more about why fiber is important, check out the cereal comparison post). Similar to cereals, look for ones that have at least 4g of fiber per serving.
Another indicator is protein content. Protein is essential for growth and repair of body tissue, so if I’m looking for a bar to eat as post-workout fuel, this is a number I look to right away. Since protein takes longer for the body to digest than carbohydrates, bars containing more protein have more staying powder than those without.
Where are the fats coming from? Fat-free bars aren’t necessarily the best ones for you. However, when looking at fat content, consider what type of fats are involved. As I’m sure you already know, the big baddies are trans fats, which are artificial fats created when oils react with hydrogen. Therefore, if you see any sort of ‘hydrogenated oils’ on the ingredients list, that’s your cue to stay away. However, just because a bar contains fat doesn’t mean it’s bad. Remember that fats from nuts, a common snack bar ingredient, are the good kind (polyunsaturated and monounsaturated), and we need these types of fat in our diets. Saturated fats (also baddies) can come from palm oil, and it’s best to avoid these ones too.
How do they compare nutrition-wise?
The tables below show comparisons between 9 common brands, and I’ve included some granola bars, cereal bars, and protein bars in the mix. (Click on each table to enlarge them.)
So which ones are good ones?
I am not in the business of bashing brands (this post is just meant to present you with the facts!) but these are the ones I’m a fan of:
Snack Bars/Cereal Bars/Granola Bars:
- Kashi (TLC Chewy Granola Bars and TLC Fruit and Grain are the ones I buy most) – Organic, natural ingredients. No added artificial sweeteners, most have good fiber content (at least 4g), huge variety, and they often send coupons if you sign up for their mailing list!
Protein/Energy Bars:
- Simply Bars (The Simply Snack Caramel and Cinnamon Simply bars are my favourite) – low in fiber but high in protein. Comparable to snack bars in calories (about 140-160 per bar), making them suitable for weight management.
- Larabars – These bars have the shortest lists of ingredients I’ve ever seen! Energy comes from the nuts and fruits used to make the bars, and there are no added sweeteners.
- Luna and Clif (same company) – Luna Bars taste decadent but they aren’t calorie bombs. They’re not very high in the fiber department, but they do contain about 10g protein each. Both Luna (designed for women) and Clif bars are all natural and contain 70% organic ingredients. They also come in a ton of tasty flavours, and in the US, Luna Bars come in a mini size (so if you can’t decide on a flavour, you could just have 2!)
Now it’s your turn!
- Are you a big bar-buyer?
- Do you prefer to make your own? Any good recipes? Do share! Feel free to link to them in the comments below.
- What are your favourite brands and what do you look for in a healthy bar?










thanks for the comprehensive round up of the bars, angela! fantastic information!
i USED to eat bars a lot, like 2 a day on average, different brands, and a mix of protein and energy bars. i really like the TASTE of certain protein bars, but not the long list of ingredients, and i feel like they’re not *real* food. so i don’t have them anymore unless i’m in a real bind, timewise. or want a treat!
i have some recipes from the blogworld and from my own cookbooks that i would love to try – it’s on my ongoing To Do list!
have a great weekend! and thanks again for the interesting read!
Let me know if you find any good recipes, especially if you think they’d be Recipe of the Week worthy!
love love love your comparison charts! i buy kashi when i buy any at all. i also make my own. and i just signed up for their coupons! thanks
I dislike a lot of bars. First off, the ones with “soy protein isolate” are off-putting to me…its just not “real food”…after reading books from Michael Pollan and Nina Planck, I kind of have a different perspective. BUT, i don’t think they’ll kill everyone now and then. I wouldn’t be so strict to advocate being orthorexic about it!
i love making my own!! usually i just make homemade larabar type things though! but I do love bars for easy access!!! this is such a great post!!! so much info and i LOVE your comparison charts- awesome job!!
I’m big on the Think Thin Bars. I *think* they’re mostly clean but I like them because they have 20g protein and I need something to power me though a work day when I can’t eat after breakfast until lunch (from 6:30am to almost 2pm). Any super high protein bars that are also clean you can recommend?
I see them on your blog all the time and I wish I could get one here!! You’ve got a crazy busy schedule so they sound great for providing enough protein and energy. Simply bars have between 16 and 18g each, and they’re the cleanest one I know with a high protein content. Clif bars can also be very high in protein, but they come with calories too.
Great post! Seriously, I’ll stand in the grocery aisle for an hour reading the labels of bars because I never know which ones to get. Thanks for really taking the time to lay it all out there for us. I’m definitely going to use this post as a resource and bookmark it!
Very informative post! I love how you break it all down! I am not a big “bar” person becaus eI feel like the ones worth buying are just too expensive. I agree that Kashi is a good one (health and taste both) but I will only buy every once in a blue if the boxes are on sale! I’ve never has a LARA bar but I like the ingredient list!!
I love bars, but I don’t eat them very often because I tend to like large portions of things
I’d rather have a bowl of soup, or a big apple with some pb or something like that. But if I DO grab a bar for on the go, I like luna bars!
I agree with you! I’d rather eat something that’s a little larger portion-wise because bars don’t fill me up nearly as much. Like you, I usually only grab them if I don’t have time to prepare something else, or if it’s before a workout and I don’t want to feel too full (super uncomfortable when you’re running!)
I used to be HUGE on bars but not so much anymore. They always leave me hungry. I do keep Lunas on hand for when in a pinch though or on the road. They are my favorites.
Thanks for a great post Angela!
I’ve never tried Luna bars before so i’m going to have to give them a try, every week I buy a new kind at Zehrs to try different ones out in the natural food section to narrow down the ones i like, you just made that a lot easier
I love anything with peanut butter, so Luna peanut butter cookie is a fave. I try to stick with Kashi and sometimes Larabars too, but I can’t really get over that “date-like” taste in some of them.
I hear ya on the dates! I prefer the fruity Larabars because the date taste goes better… it kind of stands out in a weird way in the other flavours like cashew cookie.
I go for the Cliff Bars – with 20G of protein they are very filling – Although they do have more calories – when i compare it to all the other things I would have to eat to fill me up or to get that much protein – its worth it ! Kashi are my go to bar if it’s not a protein bar! my fave kind are the crunchy ones (pumpkin/flax seed) which you can only get in the US for some reason!
I agree on the crunchy Kashi bars!! Why do they send all the good stuff to the US?! I like the pumpkin chewy ones too, which you can get here, but the only problem is that the pumpkin topping is kind of sticky and gets stuck to my teeth. Nevertheless, it’s delicious!
I dont usually eat bars because they are small and usually very calorie dense for something so small!! I do eat Lara Bars when I’m on the go, love the ingredients list!!
Angela, I always love reading your blog. You write such detailed posts!
To be honest, I’m not the *biggest* fan of energy/snack/granola bars. I’d much rather snack on a handful of nuts or dried fruit than a bar with multiple ingredients. I do like Larabars, but I hardly ever spend money on them!
I personal love to eat snack bars but it is really difficult and time consuming trying to find a healthier option while still considering taste.
[...] great comparison of different granola bar brands A Granola Bar Comparison from Eat Spin Run [...]
Oh I used to be ADDICTED to cereal bars, Mostly Nature Valley ones. Now i try and make my own. But if Kashi is on sale at my grocery store I sometimes cave.
Great breakdown! I loved this post.
Great post! I really like Lara and Luna Bars. Lately, I have been making my own and they turned out really well!
Awesome post–I love brand comparisons! Especially when I don’t have to do them myself. haha
My favorites have always been larabars–for the minimal ingredients and great flavor. I also love Pure Bars and Raw Rev bars–both of which also have a short ingredient list!
ANND I’m e-mailing you right now!!
Clif and Lara bars are my favorite. I love the way Clif’s taste, but even though they are all-natural, there are still more natural sources of sugar than I’d like. The taste of larabars may not be quite so awesome, but they are better for me (and still yummy nonetheless), so I tend to eat those more often.
Love this post! I have been giving bars a lot of thought these days too. I really like the Fiber One oats and chocolate bars because they taste decadent but then I stay full for a LONG time, which is awesome. Clif bars are great, but not a fan of the high sugar content. I recently discovered a new bar called NuGo which has some unpronounceable ingredients in it, but its sugar count is a lot lower than Clif and it has more protein and less calories than clif (170 cals and 11g protein) and the peanut butter chocolate one is awesome. I like Larabars, but they are too small for me!! Even though they can be a bit filling, they are like three bites, and this girl wants more food
When I wasn’t pregnant, and on the road a lot I always had bars handy. Now, I feel I end up over eating if I have a larabar, because it doesn’t satisfy me anymore. I need like 3 of them, plus haha. So I avoid them altogether (unless I know I am not going to eat for a while). It’s true, the shorter the ingredient list, the better! Larabars have 2 or 3 ingredients. Yes, like you said, they are high in sugar, but it’s just like eating dried fruit, not a ton of preservatives and processed sugars.
Thanks for the info! I actually really like the taste of fibre one bars…but I don’t kid myself that they’re “health food”.
My favourite bar is the one that I make myself:
http://talkingorwalking.blogspot.com/2011/02/sunbars.html
Hi Angela,
I’m pretty picky about protein/cereal bars because there are so many odd ingredients in many of them. Having said that, I rely on them for breakfasts when I’m traveling to a business conference. Paired with a latte, they’re a good way to get me going, without the cost and the delay of a hotel breakfast.
In Alberta, you can get the Think Thin Bars at London Drugs and some community health stores. I’m not sure about Ontario.
I also have a delicious homemade recipe that my brother-in-law gave me. One of the Canadian Olympic speed skaters gave it to him:
http://toquegirls.wordpress.com/2010/11/01/invincibility-granola-bars/
Best,
Chris
This is such a great post! I think so many people are too busy looking at calorie and fat counts to look at the other important components like fiber, sugar, and protein. I’m a HUGE bar buyer. I get the giant variety pack of Kashi TLC bars from Costco. Awesome! Perfect pre-morning spin class
I like the taste of Luna and Clif but the sugar in clif bars is out of control! my favorites are a brand called PureFit… vegan,decent ingredient list, something like 13g protein, 11g sugar (i think clif has like 20g).. and they taste like cookies.
another great one for fiber is the Gnu bar- short ingredient list and a TON of fiber. Pure bars are great too- similar to lara bar but with brown rice protein added.
great post!
I agree on the sugar comment! 20g is a lot!! I think I’ve read about Pure Fit in Oxygen Magazine, but I’m not sure we’ve got them here in Canada – where do you buy yours? Thanks for the suggestions!